With a new category placed on my blog, I feel as it would be appropriate to give out some commentary on a new campaign. As much as a I hate ‘parody advertising’ or using pre-existing advertising campaigns and changing the words around, this title deserves it. Much like Windows, T-Mobile and just about everyone else using Apple’s campaign for their own product, it just reminds consumers how good the original campaign was. To take it a step further, Window’s mimicked the Apple Store’s layout for their own store, again, reminding consumers how much better the original is. Although, research indicates that Window’s Nokia Lumia is a far more advanced phone than the iPhone, the store business model places a Apple vs. PC battle in which PC will never win.
a Windows Store somewhere out there
What brings up the title of this post is the success Goodby Silverstein’s Got Milk? for the California Milk Board. Continue reading
